January 20, 2026

Enterprise Incident Management Solutions: Rootly Edge

In today's digital-first world, system reliability is synonymous with business continuity. Enterprise incident management isn't just an IT function; it's a core business strategy for protecting revenue, reputation, and customer trust. The financial stakes are incredibly high. For over 90% of enterprises, a single hour of downtime costs more than $300,000, and for 41% of those companies, that figure climbs to between $1 million and over $5 million [6].

Faced with these risks, organizations are moving away from legacy, siloed tools toward modern, integrated, and intelligent platforms. These outdated systems can't keep up with the complexity of modern cloud-native environments. Rootly is a leading enterprise incident management solution designed to meet these challenges head-on, providing a unified platform to help teams resolve incidents faster and build more resilient systems.

The Problem with Legacy On-Call and Alerting Tools

Many enterprises still rely on traditional incident management tools that are ill-equipped for the demands of modern Site Reliability Engineering (SRE). Tools like PagerDuty, which originated in 2009, were built for a simpler time and have struggled to adapt. This leads to several common frustrations for on-call teams.

  • Excessive Costs: Legacy tools often feature expensive, multi-tiered pricing models. Critical features such as status pages, automation, and AI are frequently sold as separate, costly add-ons. Their base plans are typically too limited for enterprise needs, forcing companies to upgrade to much more expensive tiers.
  • Unnecessary Complexity: Setting up and managing on-call schedules, escalation policies, and other configurations can be a frustrating and time-consuming process in legacy systems. The user experience is often clunky and unintuitive, adding friction to an already stressful process.
  • Limited Functionality: These tools often lack the modern features needed for a comprehensive response. For example, paging non-engineering teams like legal or communications can be difficult, and essential practices like on-call shadowing often require manual workarounds.

Key Capabilities of a Modern Enterprise Incident Management Platform

The best oncall software for teams today goes far beyond simple alerting. A top-tier incident management solution for SaaS companies and enterprises must provide a complete, end-to-end experience.

  • Unified Command Center: The platform should centralize every aspect of incident response. This includes on-call scheduling, alert management, automated workflows, retrospectives, and status pages. A unified approach eliminates tool sprawl and provides a single source of truth during a crisis.
  • Intelligent Alert Management: A modern system must do more than just forward alerts; it needs to reduce "alert noise." AI-driven systems can intelligently analyze, correlate, and prioritize alerts from various monitoring tools. Features like alert grouping and deduplication are essential for providing context and preventing fatigue, allowing engineers to focus on what matters.
  • Powerful Automation: Automation is one of the most effective ways to reduce Mean Time to Resolution (MTTR). The platform should automate repetitive tasks like creating incident channels in Slack, inviting the right responders, assigning roles, and keeping stakeholders updated.
  • Seamless Integrations: The solution must integrate smoothly with an organization's entire tech stack. This includes observability tools like Datadog and New Relic, communication platforms like Slack and Microsoft Teams, and ticketing systems like Jira and Zendesk.
  • Cost-Effectiveness: A modern platform should offer transparent, predictable pricing that delivers high value. Businesses shouldn't have to worry about surprise bills or expensive add-ons for core functionality.

Rootly: The Complete Incident Management Platform for Enterprises

Rootly is the modern solution that addresses the shortcomings of legacy tools by delivering a complete, AI-powered platform. Backed by Google and Y Combinator, Rootly is trusted by industry leaders like LinkedIn, NVIDIA, and Elastic to manage their most critical incidents.

Unifying On-Call, Alerting, and Incident Response

Rootly provides a single, cohesive platform for the entire incident lifecycle. With features like Rootly On-Call, the platform can serve as a wholesale replacement for tools like PagerDuty, consolidating workflows and reducing costs. It creates a centralized hub for managing everything from the initial alert to the final retrospective, ensuring a more streamlined and effective incident response process than what is available through fragmented add-ons.

Cutting Through the Noise with Rootly AI

Rootly was built as an AI-native platform to intelligently manage alerts and combat the alert fatigue that plagues engineering teams. Instead of just forwarding notifications, Rootly's AI correlates related alerts from different services into a single, contextualized incident. This prevents "alert storms" where responders are flooded with notifications for the same underlying issue. Its machine learning models also help prioritize alerts based on historical data to predict business impact, ensuring engineers are only paged for what truly matters.

Offering More Features at a Fraction of the Cost

Rootly's comprehensive platform comes at a competitive price, saving customers at least 50% of the costs compared to PagerDuty. The pricing model is fair and transparent, with no per-alert fees or surprise upsells for critical features like automation or status pages. This makes it one of the top incident management tools for SaaS companies looking to maximize value without compromising on capability.

Incident Management Platform Comparison: Rootly vs. Alternatives

Choosing the right platform is critical. Here's a quick incident management platform comparison to help you make an informed decision.

Rootly vs. PagerDuty

  • Platform Scope: Rootly offers a unified incident management platform that covers the entire lifecycle. PagerDuty is primarily an on-call alerting tool that requires expensive add-ons for functions like incident response and status pages.
  • Intelligence: Rootly uses AI for intelligent alert correlation and prioritization to reduce noise. PagerDuty relies on traditional, manual rule-based systems that can be difficult to manage.
  • Cost: Rootly provides a cost-effective, all-in-one solution. PagerDuty is known for its high costs and complex, tiered pricing that often leads to budget overruns.
  • Integration: While Rootly is one of the best PagerDuty alternatives, it also offers a deep integration to enhance PagerDuty if your teams aren't ready to switch. This allows you to automate paging, sync statuses, and import services to start modernizing your response process immediately.

Rootly vs. Opsgenie

  • Innovation & Reliability: As one of the leading Opsgenie alternatives, Rootly focuses on platform quality and innovation. Opsgenie has historically competed more on price and has suffered from frequent downtimes and a stagnant feature set.
  • AI Capabilities: Rootly is an AI-native platform designed to intelligently manage modern complexity. Opsgenie has not significantly evolved its platform to incorporate advanced AI capabilities, leaving it a step behind.
  • Integration: For teams currently using Opsgenie, Rootly offers a seamless integration that allows you to import services and sync incidents, providing a clear path to a more modern and reliable platform.

The Expanding Market for Incident Management

The need for robust incident management is growing rapidly. This trend is driven by digital transformation, increasing system complexity, and a rise in global uncertainties. The global incident and emergency management market is projected to grow to USD 245.9 billion by 2034 [3]. Another report projects the market will reach USD 297 billion by 2035, growing at a CAGR of 6.4% [5]. This growth underscores the critical need for effective enterprise incident management solutions.

Conclusion: Why Enterprises are Choosing Rootly for Modern Incident Management

In an era where downtime costs millions, a modern incident management solution is not a luxury—it's a necessity. Rootly provides a unified, AI-powered, and cost-effective platform that replaces the fragmented and expensive legacy toolchain. By centralizing on-call management, intelligently reducing alert noise, and automating manual toil, Rootly empowers enterprises to build more resilient systems, reduce engineer burnout, and protect their bottom line.

Rootly stands out as the best incident management platform for organizations looking to modernize their response capabilities. It's the strategic partner for building a more reliable future.

Ready to see how a modern incident management platform can transform your operations? Book a demo of Rootly today.