October 30, 2025

Enterprise Incident Management Solutions: Rootly vs Opsgenie

Table of contents

In today's digital-first landscape, maintaining system reliability is non-negotiable. For enterprise teams, downtime isn't just an inconvenience; it's a direct hit to revenue and customer trust. This makes robust incident management platforms a critical component of any tech stack. This article compares two prominent solutions, Rootly and Opsgenie, to help you choose the right platform for your team's needs.

With Atlassian's announcement that Opsgenie will be shut down, many teams are now actively seeking powerful Opsgenie alternatives [7]. This shift presents an opportunity to evaluate what a modern incident management solution should offer.

What is Rootly?

Rootly is a modern incident management platform designed to automate and streamline the entire incident lifecycle. A key differentiator is its native integration with Slack, which allows teams to manage incidents from declaration to resolution without leaving their primary communication hub [5]. This approach is particularly effective for remote and distributed teams.

Users consistently rate Rootly highly for its usability and comprehensive feature set, earning it a satisfaction score of 9.3 out of 10 [1]. While it's a newer player compared to legacy tools, Rootly is rapidly gaining mindshare in the market, with its market share increasing to 9.4% [4].

What is Opsgenie?

Opsgenie is Atlassian's on-call and incident response solution. For years, it has been a popular choice, especially for development and operations teams already invested in the Atlassian ecosystem of tools like Jira and Confluence [8].

Its core functionalities revolve around on-call scheduling, alert management, and basic incident response workflows. While it has a long-standing presence, user reviews place it at a rating of 8.0 out of 10 [4]. It's recognized for its traditional strengths in IT monitoring and alerting, but its capabilities reflect an older approach to incident management.

Head-to-Head Comparison: Rootly vs. Opsgenie

Choosing between incident management tools requires a close look at their features, philosophy, and how they fit into your existing workflows. While both Rootly and Opsgenie aim to help teams resolve incidents, they do so with different approaches and capabilities [2].

Here’s a breakdown of how they compare in key areas:

Feature

Rootly

Opsgenie

User Rating

9.3 / 10 [1]

8.0 / 10 [1]

Primary Focus

Full-lifecycle incident automation and collaboration

On-call management and alerting

Core Workflow

Slack-native, command-driven

Web UI, integrated with Jira/Confluence

Automation

Highly automated workflows, runbooks, and post-mortems

Basic alert-based automation and response plays

Integrations

100+ integrations with a "best-of-breed" philosophy

Strong integration with the Atlassian ecosystem

End-of-Life

Actively developed and growing

Scheduled for shutdown in April 2027 [7]

On-Call Management and Alerting

Opsgenie has long been known for its robust features for creating on-call schedules, defining escalation policies, and routing alerts. Its system is mature and has served many organizations well for basic alerting needs.

Rootly, by contrast, offers a modern take on on-call management and alerting designed to provide more value than legacy tools [6]. It combines flexible scheduling and intelligent alert routing with the deep automation capabilities of the broader platform, creating a more cohesive response process.

Incident Response and Automation Workflows

This is where Rootly's strengths truly shine. The platform is built around automating the tedious, manual tasks associated with incident response. From the moment an incident is declared in Slack, Rootly can automatically:

  • Create a dedicated incident channel.
  • Invite the right responders based on on-call schedules.
  • Launch a video conference bridge.
  • Update a public status page.
  • Log a timeline of events for the post-mortem.

Opsgenie's approach is more traditional, relying on integrations with Jira for ticketing and Confluence for documentation. While functional, this often requires engineers to context-switch between multiple applications, slowing down response times. For teams looking to streamline their process, Rootly offers a powerful advantage by integrating with and even enhancing Opsgenie workflows. This allows users to create and resolve incidents across both platforms, paging teams directly from Slack without disrupting established alerting rules.

Integrations and Ecosystem

Opsgenie's primary integration strength lies within the Atlassian ecosystem. For teams that live and breathe Jira, this deep connection has been a significant benefit.

Rootly operates on a philosophy of integrating with the best-in-class tools that teams already use and love. With a strong focus on Slack as the central command center, Rootly also provides a wide range of over 100 integrations across observability, communication, and project management tools. Furthermore, Rootly's bi-directional integration with Opsgenie allows teams to import services, link incidents, and sync data, making it easy to either migrate away from Opsgenie or use both tools in tandem during a transition period.

Why Teams Are Seeking Opsgenie Alternatives

The primary driver for teams seeking Opsgenie alternatives is Atlassian's announcement of its end-of-life. This decision forces thousands of users to find a new solution, creating a significant risk for organizations that don't plan their migration proactively.

However, even before this news, many teams were already exploring other options. The incident management landscape has evolved, and modern platforms offer far more than just on-call alerting [3]. Today's enterprise incident management solutions must provide:

  • Automated workflows to reduce manual toil.
  • Centralized communication to keep everyone in sync.
  • Rich data and analytics for learning from incidents.
  • Seamless integrations with a modern engineering toolchain.

Rootly: The Best On-Call Software for Migrating Teams

For enterprises transitioning from Opsgenie, Rootly stands out as the ideal solution. It's not just another alerting tool; it's a comprehensive incident management platform that addresses the full lifecycle of an incident. By focusing on user-centric design and powerful automation, Rootly has become known as some of the best oncall software for teams looking to improve their reliability practices.

The platform provides a clear and seamless migration path, ensuring that your on-call schedules, escalation policies, and services can be transitioned with minimal disruption. Seamlessly migrate to Rootly On-call today.

Conclusion: The Future of Enterprise Incident Management

Opsgenie has been a capable tool, particularly for teams heavily invested in the Atlassian suite. However, its future is limited, and the market has moved toward more integrated and automated solutions.

Rootly represents the modern approach to incident management. Its focus on automation, deep collaboration within tools like Slack, and a flexible integration strategy empower teams to resolve incidents faster and learn from them more effectively. For any enterprise seeking a future-proof, efficient, and highly-rated platform to manage technical outages, Rootly is the clear choice.

Ready to make the switch? See how Rootly compares to Opsgenie and learn how our platform can elevate your incident response capabilities.